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eBook Environmentalism and the New Logic of Business epub

by Richard H. Dodd,R. Edward Freeman

eBook Environmentalism and the New Logic of Business epub
  • ISBN: 0195080939
  • Author: Richard H. Dodd,R. Edward Freeman
  • Genre: Business
  • Subcategory: Business Culture
  • Language: English
  • Publisher: Oxford University Press; 1st edition (May 15, 2000)
  • Pages: 146 pages
  • ePUB size: 1322 kb
  • FB2 size 1687 kb
  • Formats azw lit mbr txt


Edward Freeman is Olsson Professor of Business Administration and Director, Olsson Center for Applied Ethics, The Darden School of Business, University of Virginia. Jessica Pierce is Assistant Professor, Department of Preventive and Societal Medicine, University of Nebraska Medical Center in Omaha.

by Richard Dodd, R. Edward Freeman, Jessica Pierce. Select Format: Hardcover. ISBN13:9780195080933.

Freeman (Business/Univ. of Virginia), Pierce (Medicine/Univ. of Nebraska), and business consultant Dodd argue that US business must not content itself with meeting environmental standards mandated by the state: it must instead assume a leadership role in the struggle for conservation.

Items related to Environmentalism and the New Logic of Business. R. Edward Freeman; Jessica Pierce; Richard H. Dodd Environmentalism and the New Logic of Business. ISBN 13: 9780195080933. Environmentalism and the New Logic of Business. Dodd.

Freeman, R. Edward, 1951-; Pierce, Jessica, 1965-; Dodd, Richard. Books for People with Print Disabilities. Internet Archive Books. Uploaded by Lotu Tii on July 1, 2015. SIMILAR ITEMS (based on metadata). Terms of Service (last updated 12/31/2014).

Edward Freeman, Jessica Pierce (Goodreads Author).

His latest book, Environmentalism and the New Logic of Business, How Firms Can be Profitable and . Before joining The Darden School in 1986, Freeman taught at the University of Minnesota and The Wharton School.

His latest book, Environmentalism and the New Logic of Business, How Firms Can be Profitable and Leave Our Children a Living Planet, helps executives meet the challenge of being profitable while being environmentally responsible. He has also authored more than 40 Darden case studies. Freeman serves on theadvisory board of University of Virginia Institute for Practical Ethics. He has received teaching awards at all three schools.

Edward Freeman (born December 18, 1951) is an American philosopher and professor of business administration at the Darden School of the University of Virginia, particularly known for his work on stakeholder theory (1984) and on business ethics

Edward Freeman (born December 18, 1951) is an American philosopher and professor of business administration at the Darden School of the University of Virginia, particularly known for his work on stakeholder theory (1984) and on business ethics. Born in Columbus, Georgia, Freeman received a . in mathematics and philosophy from Duke University in 1973 and a P. in philosophy from Washington University in 1978.

Are you sure you want to remove Environmentalism and the new logic of business from your list? Environmentalism and the new logic of business. how firms can be profitable and leave our children a living planet. by R. Edward Freeman. Published 2000 by Oxford University Press in New York.

Edward Freeman Jeffrey G. York Lisa Stewart . Originally featured in the book Environmentalism and the New Logic of Business: How Firms Can Be Profitable and Leave Our Children a Living Planet, published in 2000 by Oxford University Press, this paper explores various mindsets and barriers to combining business, ethics, and the environment.

The Exxon Valdez incident in 1989 sparked a firestorm of public debate over the role of business in ensuring a safe, healthy environment for ourselves and our children. Today, consumers, employees, shareholders, politicians, and interest groups all demand more environmental awareness from business. To help executives meet the challenge of being profitable, doing the right thing, and helping save the Earth, Environmentalism and the New Logic of Business outlines a program for change that firms can use to maximize their profits and minimize their impact on the environment. Drawing on examples from corporations large (DuPont, McDonald's) and small (Johnsonville Sausage), the authors demonstrate how companies around the world are putting values and a concern for the environment to work to motivate employees, improve service levels, and respond to the constant pressure for innovation, competitive advantage, and care for the bottom line. A highlight of the book is the author's discussion of "the four shades of green" which can be used to gauge of firm's environmental policy and highlight where it might be improved. "Light green" or legal green logic relies on the public policy process to drive its strategy; "market green" logic focuses on customers' demand for better, cheaper, faster; "stakeholder green," similar to the logic of quality processes, includes suppliers, employees, communities, and shareholders; and "dark green" commits a company to being a leader in making environmental principles a fundamental basis of doing business. Challenging the conventional wisdom that green thinking leads to red ink, the authors show how executives can add environmental awareness to the strategic mix and still compete successfully.
Comments: (2)
Lbe
In a provocative and well-thought-out, albeit short text, the authors, instead of condemning any act of a business to address environmental concerns as too narrow, choose instead to applaud it. The argument is that any move toward environmentalism is a good bet, basing this on the same concept used by 17th century philospher Blaise Pascal who wagered: "If God does not exist, one will lose nothing by believing in him, while if he does exist, one will lose everything by not believing." There's a particularly telling anecdote in the book involving Edgar Woolard, the former chairman of E.I. du Pont de Nemours and Co., after he pronounced the business's commitment to zero pollution. Subsequent to the pronouncement an engineer told Woolard that there wasn't any way one of the plants could meet the new goal. So Woolard tells the engineer that the plant will have to close. Ironically, after the plant's engineers do come up with a solution, it turns out that it will ultimately save du Pont money. This book is a terrific exploration of how some businesses are discovering that environmentalism is not only a must for survival of society, but also for the future of business. Good, well analyzed stories and thinking here.
Coiron
Should corporations maximize profits OR preserve the environment? Is the cost of an environmentally sensitive business approach an expense OR an investment?
In this timely book, the authors build on the philosophical foundation of Pascal's Wager to advance what I will call Freeman's Wager:
"assume that it is reasonable to bet that there is in fact an environmental crisis. The consequences of being wrong are too great to bet otherwise."
The consequences of this wager for our children and future generations inform and lend urgency to the arguments advanced in this work.
Recognizing the ambiguity of "truth" in relation to the health of the environment and the contentious nature of public discourse on this topic, the authors advance four new environmental strategies for businesses: (1) light green, (2) market green, (3) stakeholder green, (4) dark green. Each of these strategies has its own logic and they do not represent a continuum requiring inevitable motion along a predetermined path.
Rather, these strategies represent options and the book advances a number of convincing arguments that a corporate value system that incorporates environmental considerations can actually lead to a competitive advantage.
This was an enjoyable and thought provoking tome and left me convinced that adopting a shade of green would be a competitive advantage to a company with a clear understanding of "what it stands for" and which embodies "values based capitalism." Such companies can maximize profits AND care for the environment. For these firms, environmentalism is an investment, not an expense.
I would ask the authors to further explore the implications of their thesis for average companies. They did not fully explicate the applicability of their argument to such firms.
I highly recommend this book to anyone who has ever questioned how to live well today while preserving a good world for our children.
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