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eBook Global Marketing for the Digital Age: Globalize Your Business With Digital and Online Technology epub

by Bill Bishop

eBook Global Marketing for the Digital Age: Globalize Your Business With Digital and Online Technology epub
  • ISBN: 0844222542
  • Author: Bill Bishop
  • Genre: Business
  • Subcategory: Marketing & Sales
  • Language: English
  • Publisher: Ntc Business Books (April 1999)
  • Pages: 272 pages
  • ePUB size: 1132 kb
  • FB2 size 1724 kb
  • Formats txt azw lrf docx


Unfortunately the book was first published in 1998, so the information is at least four years old. Furthermore, the author is much too pedantic for my tastes. He begins chapter 1 : "In the eigth century . when Homer wrote the The Odyssey.

Unfortunately the book was first published in 1998, so the information is at least four years old. If you are interested in expanding to international markets via the Internet, this book is unlikely to help.

Bishop explains how to play the global field by utilizing more than 50 digital and on-line marketing tools. Quite a nice book to read just for fun. Unfortunatelly I don't think that it may be very useful for people interested in creating internet-based businesses

Bishop explains how to play the global field by utilizing more than 50 digital and on-line marketing tools. Unfortunatelly I don't think that it may be very useful for people interested in creating internet-based businesses. The observations and recommendations of the author are very general - probably someoone who is a bit more interested in internet business won't find new ideas here. So I will recommend it only as a guide to the global marketing for people new to this topic.

for the Digital Age : Globalize Your Business with Digital and Online Technology.

Global Marketing for the Digital Age : Globalize Your Business with Digital and Online Technology. Excellent Customer Service & Return policy. 24 7 Customer Service.

And how can trade organizations and International business structures help in your online marketing plan?Written in an easy and entertaining style with numerous real-life case studies, Global Marketing for the Digital Age provides answers to: - What new business opportunities are possible using digital technology- Which countries are using digital technology and which ones need to catch up.

Greg Mcgrath - Fantastic day with Stephen @ Globalize-Digital and social marketing, amazing insight into marketing your business, weather your a big or small. 24 Haziran 2018 · 3 Değerlendirme 23 Eylül 2017 · 1 Değerlendirme. Yorum Yap 1. Silvia Henrich - Stephen has been instrumental in getting my business off the ground and setting it up for success

Building the Agile Business through Digital Transformation is a guide for . PDF Drive investigated dozens of problems and listed the biggest global issues facing the world today.

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The pervasiveness of ICT in the globalized digital economy, as already demonstrated in the previous chapters, can enable SMEs to benefit further from applications such as client billing, word processing and generally improved business performance. However, the positive impact of ICTs is dependent on a number of factors (Widdison, 1993:5-8).

Электронная книга "The Digital Transformation Playbook: Rethink Your Business for the Digital Age", David L. Rogers. Эту книгу можно прочитать в Google Play Книгах на компьютере, а также на устройствах Android и iOS. Выделяйте текст, добавляйте закладки и делайте заметки, скачав книгу "The Digital Transformation Playbook: Rethink Your Business for the Digital Age" для чтения в офлайн-режиме.

Current business coin urges companies to "think global" That sounds easy, given the proliferation of the World Wide Web, Smart Cards, E-mail, databases and other wired technology. But how do you discover the opportunities in the global market? How do you assess the technological, economic, political, cultural and competitive environments of potential foreign markets? And how can trade organizations and International business structures help in your online marketing plan?Written in an easy and entertaining style with numerous real-life case studies, Global Marketing for the Digital Age provides answers to: -- What new business opportunities are possible using digital technology-- Which countries are using digital technology and which ones need to catch up-- How a localized company can become global without a large capital investment-- Creating a global marketing vision-- Step-by-step strategies for using digital importing and exporting virtual global networking, international information management-- How to use digital and online technology to promote your business-- Ratings of all major trading players according to digital capabilities, political and economic stability and business culture-- Complete online resource listing of global marketing reference tools, including trade commissions, associations, brokers and othersIn this competitive business environment where companies can't afford not to expand beyond their own borders, Global Marketing for the Digital Age is a vital tool for business owners, corporate marketers and consultants.
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